Why Isn’t Your Website Engaging Your Visitors?
If your website isn’t delivering the user experience it should, there are likely design and usability issues holding it back. Some of the common design flaws that can affect your website’s performance include:
- Confusing navigation: if visitors can’t find what they’re looking for, they’ll leave
- Poor visual hierarchy: if your site doesn’t highlight the most important information, users won’t know where to focus
- Cluttered design: too much going on can overwhelm users and push them away
- Lack of mobile optimisation: if your site doesn’t work on mobile, you’re missing out on half your audience
- Unclear calls to action: visitors don’t know what step to take next, leaving without converting